Production KPI evolution, refreshed with weekly segmented trends
Window: 10 Jul - 23 Aug 2026 - Latest complete day: 23 Aug 2026
Chart trend segments: 10-12 Jul, 13-19 Jul, 20-26 Jul, 27 Jul-02 Aug, 03-09 Aug, 10-16 Aug, 17-23 Aug
Report generated: 24 August 2026 - Source: PostHog live queries - Production (106150) - https://eu.posthog.com
The latest segment (09-23 Aug) is compared with the prior matched-length segment (25 Jul-08 Aug). Onboarding moved 832 -> 613 (-26.3%), while posts created were 695 -> 736 (+5.9%) and group joins were 475 -> 256 (-46.1%).
Daily active users and onboarded users
Each metric is shown across the full 45 days. Dashed trend lines follow weekly-report periods: the opening partial week, then Monday-Sunday weeks through 17-23 Aug.
Active users weekly totals
Onboarded users weekly totals
Posts created moved 695 -> 736. Feed reached users moved 1,631 -> 1,424, while engaged users moved 1,073 -> 1,009.
The weekly action set counts likes, post opens, comments, shares, and reposts. It moved 6,820 -> 6,606 events in the latest week. The 45-day daily engagement chart below uses the daily fields available in this monthly extract: likes + comments.
Feed metrics
Feed reached users = distinct users with PageFeed, feed_visit, or any feed_* event on that day.
Feed reached users weekly totals
Feed engaged users weekly totals
Feed likes + comments weekly totals
Distinct users weekly totals
Posts created weekly totals
Distinct creators weekly totals
Feed likes weekly totals
Distinct users weekly totals
Feed comments weekly totals
Distinct users weekly totals
feed_post_create_post carries field_filled. Photo and video can overlap on the same post, so posts with photo/video is counted as total published posts minus text/no-media posts. Text/no-media means no photo and no video; it may still include location.
Post media metrics
Posts with photo/video weekly totals
Posts with photo weekly totals
Posts with video weekly totals
Text/no-media posts weekly totals
| Action | 17-23 Aug events | 10-16 Aug events | Event change | 17-23 Aug users | 10-16 Aug users | User change |
|---|---|---|---|---|---|---|
| Like | 5,705 | 5,907 | -3.4% | 171 | 171 | +0.0% |
| Open post | 576 | 594 | -3.0% | 130 | 119 | +9.2% |
| Comment | 297 | 277 | +7.2% | 104 | 76 | +36.8% |
| Share | 20 | 28 | -28.6% | 13 | 21 | -38.1% |
| Repost | 8 | 14 | -42.9% | 8 | 8 | +0.0% |
Red lines show daily event volume. Gray lines show distinct users on the right axis, so it is easier to see whether growth comes from more people or more actions per person.
Like events weekly totals
Distinct users weekly totals
Open post events weekly totals
Distinct users weekly totals
Comment events weekly totals
Distinct users weekly totals
Share events weekly totals
Distinct users weekly totals
Repost events weekly totals
Distinct users weekly totals
Groups tab users moved 1,267 -> 1,095, group joins moved 475 -> 256, and groups created moved 24 -> 7. Explorer screen opens are raw explore_view opens, not unique users.
Groups and Explorer metrics
Groups tab users weekly totals
Group joins weekly totals
Groups created weekly totals
Explorer screen opens weekly totals
Explorer swipes weekly totals
Own profile viewers are distinct people opening their own profile via profile_owner_pageview. Workouts created moved 82 -> 76, services created moved 44 -> 37, and profile follows moved 322 -> 227.
Profiles and creation metrics
Own profile viewers weekly totals
Profile follows weekly totals
Workouts created weekly totals
Services created weekly totals